Encyclopaedia of brand equity management / edited by Muhammad Mohsin.
Management is a multidimensional discipline. A modern business chief executive needs a strong vision, energy and drive, in order to push and pull teams and the organisation forward. A strong and effectively communicated vision can prove to be impressive, stimulating and attractive for others and it...
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Format: | Electronic eBook |
Language: | English |
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Mumbai :
Himalaya Pub. House,
2009.
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Local Note: | ProQuest Ebook Central |
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ProQuest | Intellectual item |