Donor Cultivation and the Donor Lifecycle Map : a New Framework for Fundraising.
A fresh look at fundraising that depends upon the donor lifecycle, resulting in increased financial resources over time and a more stable bottom line for nonprofits A guide to better and more strategic fundraising, Donor Cultivation and the Donor Life Cycle Map presents the donor lifecycle map, whic...
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Format: | Electronic eBook |
Language: | English |
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Hoboken :
Wiley,
2013.
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Local Note: | ProQuest Ebook Central |
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ProQuest | Intellectual item |