Communicating social and environmental issues effectively / Betsy Reed.

This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Including real-world case studies, practical exercises and clear frameworks, this book helps leaders, managers and marketing professionals plan, risk-proof and execute effective c...

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Bibliographic Details
Online Access: Full text (Emerson users only)
Main Author: Reed, Betsy (Author)
Format: Electronic eBook
Language:English
Published: United Kingdom : Emerald Publishing Limited, 2020.
Series:PRCA practice guides.
Subjects:
Local Note:ProQuest Ebook Central