Designing brand identity : an essential guide for the whole branding team / Alina Wheeler.
"A revised new edition of the bestselling toolkit for creating, building, and maintaining a strong brand. From research and analysis through brand strategy, design development through application design, and identity standards through launch and governance, Designing Brand Identity, Fourth Edit...
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Format: | Electronic eBook |
Language: | English |
Published: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2013]
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Edition: | Fourth edition. |
Subjects: | |
Local Note: | ProQuest Ebook Central |
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ProQuest | Intellectual item Place Hold |