Design thinking. design the on-ramp / University of Virginia, Darden School of Business.

Design thinking. design the on-ramp / Step fifteen : University of Virginia, Darden School of Business.

Design the On-Ramp is the last step in Jeanne Liedtka's 15-step Design Thinking methodology and answers many questions. How to achieve scale? How does a new customer learn about your solution? How do you get new customers try it out and hopefully become a user? This five-minute video is part of...

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Bibliographic Details
Online Access: Full text (Emerson users only)
Contributors: Liedtka, Jeanne (Speaker)
Corporate Contributor: Colgate Darden Graduate School of Business Administration
Format: Electronic Video
Language:English
Published: Charlottesville, VA : University of Virginia Darden, 2016.
Series:Design Thinking
Subjects:
Project management.
Industrial management > Decision making.
Problem solving > Study and teaching.
Customer relations.
Genre/Form:Instructional films.
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Call Number: Alexander Street Press
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