The creative economy : how people make money from ideas / John Howkins.

"Creativity is fun. It is also the fastest growing business in the world. Companies are hungry for people with ideas - and more and more of us want to make, buy, sell and share creative products. But how do you turn creativity into money? In this [update], John Howkins shows what creativity is,...

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Bibliographic Details
Main Author: Howkins, John, 1945- (Author)
Format: Book
Language:English
Published: London : Penguin Books, 2013.
Edition:Second edition.
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Call Number: HD53 .H69 2013
HD53 .H69 2013 Available