Advertising account planning : planning and managing an imc campaign / by Larry D. Kelley and Donald W. Jugenheimer.
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Contributors: | |
Format: | Book |
Language: | English |
Published: |
Armonk, New York :
M.E. Sharpe, Inc.,
[2015]
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Edition: | Third Edition. |
Subjects: |
Technical Services - Ask at Service Desk
Call Number: |
HF5823 .K344 2015
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Notes: |
Damaged 9-10-2020 |
HF5823 .K344 2015 | Restricted |