Business strategies for magazine publishing : how to survive in the digital age / Mary Hogarth.
Business Strategies for Magazine Publishing explores tactics for creating financially sustainable publications in the 21st century. Mary Hogarth, media specialist, Senior Fellow (HEA) and lecturer in Journalismat Bournemouth University, analyses the historical development of the magazine industry, a...
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| Format: | Electronic eBook |
| Language: | English |
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Abingdon, Oxon ; New York, NY :
Routledge,
2018.
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| Genre/Form: | Electronic books |
Internet
Full text (Emerson users only)EBooks
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Taylor & Francis
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Unlimited users (DRM-free) |
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