The art of making magazines : on being an editor and other views from the industry / edited by Victor S. Navasky and Evan Cornog.
From finding and cultivating authors to effectively incorporating art and design, from the importance of fact checking and copyediting to the critical relationship between advertising dollars and content, this anthology provides a rare, behind-the-scenes look at the making of a successful and influe...
Saved in:
| Online Access: |
Full text (Emerson users only) |
|---|---|
| Contributors: | , |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
New York :
Columbia University Press,
[2012].
|
| Series: | Columbia journalism review books.
|
| Subjects: |
Table of Contents:
- Introduction
- 1. Talking About Writing for Magazines (Which One Shouldn't Do)
- 2. Magazine Editing Then and Now
- 3. How to Become the Editor-in-Chief of Your Favorite Women's Magazine
- 4. Editing a Thought-Leader Magazine
- 5. Fact-Checking at The New Yorker
- 6. A Magazine Needs Copyeditors Because. . .
- 7. How to Talk to the Art Director
- 8. Three Weddings and a Funeral
- 9. The Simpler the Idea, the Better
- 10. The Publisher's Role Crusading Defender of the First Amendment or Advertising Salesman?
- 11. Editing Books Versus Editing Magazines
- 12. The Reader is King
- Acknowledgments.