Understanding audiences : theory and method / Andy Ruddock.
Understanding Audiences introduces and critically examines the full range of quantative and qualitative methods which can be practically applied to investigating the influence of the media on audiences.
Saved in:
| Online Access: |
Full text (Emerson users only) |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
London ; Thousand Oaks [Calif.] :
SAGE,
2001.
|
| Subjects: | |
| Local Note: | ProQuest Ebook Central |
Internet
Full text (Emerson users only)EBooks
| Call Number: |
ProQuest
|
|---|---|
| Online |