Transmedia television : new trends in network serial production / by M.J. Clarke.
Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary te...
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Main Author: | |
Format: | Electronic eBook |
Language: | English |
Published: |
New York, NY :
The Continuum International Pub. Group Inc,
2012.
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Subjects: | |
Local Note: | ProQuest Ebook Central |
Summary: | Faced with what many were calling a dying medium, US network television producers became much more aggressive in seeking out alternative business and artistic models in the beginning of this century. Most significantly, many of these producers turned to the emerging field of transmedia (ancillary texts in comicbooks, novels and new media) as a way to bolster and support television products. In this book, the author examines four such programs (24, Alias, Heroes and Lost) and investigates how transmedia was incorporated into both the work and the art of network television production. Split in. |
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Physical Description: | 1 online resource |
Bibliography: | Includes bibliographical references and index. |
ISBN: | 9781441144133 1441144137 9780203819104 0203819101 9780415882927 0415882923 9781628928464 1628928468 |
Accessibility Note: | Compliant with Level AA of the Web Content Accessibility Guidelines. Content is displayed as HTML full text which can easily be resized or read with assistive technology, with mark-up that allows screen readers and keyboard-only users to navigate easily. |