The daily newspaper and audiotex personals : a case study of organizational adoption of innovation / Debra Merskin.

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Bibliographic Details
Main Author:	Merskin, Debra L.
Format:	Book
Language:	English
Published:	[Place of publication not identified] : [publisher not identified], 1996.
Subjects:	Audiotex. Advertising, Classified. Newspaper publishing > Technological innovations.

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Call Number:	Z286.N48 M46 1996
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