Communicating sustainability for the green economy / Lynn R. Kahle and Eda Gurel-Atay, editors.

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Bibliographic Details
Contributors: Kahle, Lynn R. (Editor), Gurel-Atay, Eda, 1980- (Editor)
Format: Book
Language:English
Published: Armonk, New York : SCP, Society for Consumer Psychology/M.E. Sharpe, [2014]
Subjects:

MARC

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245 0 0 |a Communicating sustainability for the green economy /  |c Lynn R. Kahle and Eda Gurel-Atay, editors. 
264 1 |a Armonk, New York :  |b SCP, Society for Consumer Psychology/M.E. Sharpe,  |c [2014] 
300 |a x, 302 pages :  |b illustrations ;  |c 24 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
504 |a Includes bibliographical references and indexes. 
505 0 0 |t Introduction to the psychology of communicating sustainability /  |r Lynn R. Kahle and Eda Gurel-Atay --  |t Sustainability: is perception as good as reality? /  |r Andrew G. Parsons, Samuel Soo, and Nicole Berth --  |t The many shades of greenwashing: using consumer input for policy decisions regarding green advertisements /  |r Kim Bartel Sheehan --  |t Product end-of-life decisions /  |r Sommer Kapitan, Rajesh Bhargave, Kristin Trask, Jill M. Sundie, and David H. Silvera --  |t Religion and religiosity's influence on sustainable consumption behaviors /  |r Elizabeth Minton --  |t Sustainable behavior and holistic thinking /  |r Yun Lee, Nara Youn, and Dhananjay Nayakankuppam --  |t Green advertising and behavior: non-Hispanics vs. acculturating Hispanics /  |r Sigal Segev --  |t The influence of visual information on environmentally significant behavior /  |r Jill Mosteller --  |t Reluctant for a reason? a persuasion knowledge perspective on green advertising /  |r Guang-Xin Xie, Alex Cavallero, and Meng Cheng --  |t Promoting low-carbon policy to the public: message framing matters /  |r Sidney Su Han, Ying Yu, and Lefa Teng --  |t Consumer creativity and its implications for sustainability marketing /  |r Xiaojing Yang, Melissa G. Bublitz, Kai-Yu Wang, and Laura A. Peracchio --  |t Consequences of legislating packaging behavior: Germany's green dot program and its communications /  |r Lukas Jones, Scott Owen, and Lynn R. Kahle --  |t Preschool children's preference for energy-dense, branded foods: an unsustainable trajectory /  |r T. Bettina Cornwell and Anna R. McAlister --  |t Semantic analysis of energy-related conversations in social media: a Twitter case study /  |r Martha G. Russell, June Flora, Markus Strohmaier, Jan Pöschko, Rafael Perez, Jiafeng Yu, Marc A. Smith, and Neil Rubens --  |t Oregon's iconic Bottle Bill /  |r Ethan Moskowitz and Lynn R. Kahle --  |t Defining livability: how livable communities contribute to and benefit from social cohesion /  |r Kyra L. Wiggin. 
505 0 |a Introduction to the psychology of communicating sustainability / Lynn R. Kahle and Eda Gurel-Atay -- Sustainability: is perception as good as reality? / Andrew G. Parsons, Samuel Soo, and Nicole Berth -- The many shades of greenwashing: using consumer input for policy decisions regarding green advertisements / Kim Bartel Sheehan -- Product end-of-life decisions / Sommer Kapitan, Rajesh Bhargave, Kristin Trask, Jill M. Sundie, and David H. Silvera -- Religion and religiosity's influence on sustainable consumption behaviors / Elizabeth Minton -- Sustainable behavior and holistic thinking / Yun Lee, Nara Youn, and Dhananjay Nayakankuppam -- Green advertising and behavior: non-Hispanics vs. acculturating Hispanics / Sigal Segev -- The influence of visual information on environmentally significant behavior / Jill Mosteller -- Reluctant for a reason? a persuasion knowledge perspective on green advertising / Guang-Xin Xie, Alex Cavallero, and Meng Cheng -- Promoting low-carbon policy to the public: message framing matters / Sidney Su Han, Ying Yu, and Lefa Teng -- Consumer creativity and its implications for sustainability marketing / Xiaojing Yang, Melissa G. Bublitz, Kai-Yu Wang, and Laura A. Peracchio -- Consequences of legislating packaging behavior: Germany's green dot program and its communications / Lukas Jones, Scott Owen, and Lynn R. Kahle -- Preschool children's preference for energy-dense, branded foods: an unsustainable trajectory / T. Bettina Cornwell and Anna R. McAlister -- Semantic analysis of energy-related conversations in social media: a Twitter case study / Martha G. Russell, June Flora, Markus Strohmaier, Jan Pöschko, Rafael Perez, Jiafeng Yu, Marc A. Smith, and Neil Rubens -- Oregon's iconic Bottle Bill / Ethan Moskowitz and Lynn R. Kahle -- Defining livability: how livable communities contribute to and benefit from social cohesion / Kyra L. Wiggin. 
650 0 |a Sustainable development.  |0 sh 92005743  
650 0 |a Consumption (Economics)  |x Environmental aspects.  |0 sh 85031498  
650 0 |a Lifestyles  |x Environmental aspects.  |0 sh 85076848  
700 1 |a Kahle, Lynn R.,  |e editor.  |0 n 80045813  
700 1 |a Gurel-Atay, Eda,  |d 1980-  |e editor.  |0 n 2013021056 
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