The rules of the ratings game / by Robert E. Balon.

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Bibliographic Details
Main Author: Balon, Robert E.
Corporate Contributor: National Association of Broadcasters.
Format: Book
Language:English
Published: [Washington, DC] : NAB, [1988]
Subjects:

MARC

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040 |a ECL  |c ECL  |d OCL  |d UtOrBLW 
043 |a n-us--- 
049 |a ECLL 
090 |a HE8697.A8  |b B34 1988 
100 1 |a Balon, Robert E.  |0 n 93065135  
245 1 4 |a The rules of the ratings game /  |c by Robert E. Balon. 
246 3 |a Rules of the radio ratings game 
264 1 |a [Washington, DC] :  |b NAB,  |c [1988] 
264 4 |c ©1988 
300 |a iii, 131 pages :  |b illustrations ;  |c 28 cm 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
500 |a Cover title: Rules of the radio ratings game. 
504 |a Includes bibliographical references. 
595 |a OCLC Reclamation ECLBatch1_in_part2.mrc 20090619 pmh. 
650 0 |a Radio audiences  |z United States.  |0 sh 85110443  
650 0 |a Radio programs  |x Rating.  |0 sh 85110559  
710 2 |a National Association of Broadcasters.  |0 n 50063703  
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952 f f |p Can circulate  |a Emerson College  |b Main Campus  |c Emerson College Library  |d Main Stacks  |t 0  |e HE8697.A8 B34 1988  |h Library of Congress classification  |i Book  |m 0113502018626