Advertising, society, and consumer culture / Roxanne Hovland and Joyce M. Wolburg.

Advertising, society, and consumer culture / Roxanne Hovland and Joyce M. Wolburg.

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Bibliographic Details
Main Author: Hovland, Roxanne
Contributors: Wolburg, Joyce Marie
Format: Book
Language:English
Published: Armonk, N.Y. : M.E. Sharpe, [2010]
Subjects:
Advertising > Social aspects > United States.
Consumption (Economics) > Social aspects > United States.
Consumer behavior > United States.
Description
Physical Description:ix, 197 pages : illustrations ; 24 cm
Bibliography:Includes bibliographical references (p. 173-186) and index.
ISBN:9780765615466 (hardcover : alk. paper)
9780765615473 (pbk. : alk. paper)
0765615479 (pbk. : alk. paper)
0765615460 (hardcover : alk. paper)

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