Showing 1 - 7 results of 7 for search 'Cheng, Hong', query time: 0.11s Refine Results
  1. 1
    The New York times' and the Washington post's coverage of the Tiananmen incident and the U.S. China policy : a comparative study / Hong Cheng.

    The New York times' and the Washington post's coverage of the Tiananmen incident and the U.S. China policy : a comparative study / Hong Cheng. by Cheng, Hong

    Published 1993
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  2. 2
    Reflections of cultural values : a content analysis of Chinese magazine ads from 1982 and 1992 / By Hong Cheng.

    Reflections of cultural values : a content analysis of Chinese magazine ads from 1982 and 1992 / By Hong Cheng. by Cheng, Hong

    Published 1993
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  3. 3
    Toward an understanding of cultural values manifest in advertising : a content analysis of Chinese television commercials from 1990-1995 / Hong Cheng.

    Toward an understanding of cultural values manifest in advertising : a content analysis of Chinese television commercials from 1990-1995 / Hong Cheng. by Cheng, Hong

    Published 1996
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  4. 4
    Sociocultural influences on advertising seen from gender-role portrayals : a content analysis of Chinese and U.S. Television Commercials from 1996 / by Hong Cheng.

    Sociocultural influences on advertising seen from gender-role portrayals : a content analysis of Chinese and U.S. Television Commercials from 1996 / by Hong Cheng. by Cheng, Hong

    Published 1997
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  5. 5
    Handbook of international advertising research / edited by Hong Cheng.

    Handbook of international advertising research / edited by Hong Cheng.

    Published 2014
    Contributors: “…Cheng, Hong, 1958-…”
    Full text (Emerson users only)
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  6. 6
    Advertising and Chinese society : impacts and issues / edited by Hong Cheng, Kara Chan.

    Advertising and Chinese society : impacts and issues / edited by Hong Cheng, Kara Chan.

    Published 2009
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  7. 7
    Social marketing for public health : global trends and success stories / edited By Hong Cheng, Philip Kotler, Nancy R. Lee.

    Social marketing for public health : global trends and success stories / edited By Hong Cheng, Philip Kotler, Nancy R. Lee.

    Published 2011
    Contributors: “…Cheng, Hong, 1958-…”
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